Marketing
Environmental Sustainability for Nonprofits: 4 Top Tips
As a nonprofit professional, financial sustainability is frequently top-of-mind. You’re constantly looking for the next best way to ensure that you bring in consistent revenue to fund your organization’s initiatives. But that’s not the only type of sustainability you should prioritize. Environmental sustainability has become a hot topic in recent years. With climate change directly…
Read MoreNonprofit Fundraising Ambassadors: Who, What, and Why
Your nonprofit already understands the power of social proof and peer-to-peer engagement. But are you unlocking their full potential? Too often, organizations use these strategies in limited ways, such as featuring personal testimonials and stories on their websites or hosting the occasional peer-to-peer fundraising campaign. While effective, imagine the possibilities if you took these approaches…
Read More5 Nonprofit Donation Page Design Tips To Boost Giving
A donor lands on your nonprofit’s website, moved by your mission and ready to contribute. But instead of finding an easy and engaging experience, they’re faced with a confusing, clunky donation page. Then, they leave without giving. For nonprofits, a well-designed donation page isn’t just a nice-to-have; it’s the gateway to the support that powers…
Read MoreFacebook Events: Why do they matter to your nonprofit?
At CDS we’re somewhat contrary when it comes to events as fundraisers because of the time and energy they can take to organize. However, they’re great friend-raisers and serve as a platform for you to build awareness in the community you serve beyond your core supporters.
Read MoreDream, Plan & Deliver — Three Steps to Successful Fundraising
Are you the one that everyone looks to as the star fundraiser in your organization? Do you provide the leadership and create the excitement for which your advancement or development office is searching? If so, great! Keep up the good work and send us some of your success stories so that we can include them…
Read More6 Signs Your Non Profit Needs a New Website
Are you getting that sinking feeling that your nonprofit’s website isn’t helping your mission as much as it could? Having an effective website is an important step to achieving your goals. Look for these six signs that your nonprofit needs a new website, and find tools and tips to better assess how your current site…
Read MoreNow What? Things you can do to Snap Back Stronger Post-Pandemic
All of us have been through a trying year (or more) since the start of the pandemic. Many have been scrambling to keep businesses afloat, nonprofit organizations have generally been much more ‘non-profit’ than ever. Business and nonprofits alike have been losing money so fast that many have closed, and the related lost jobs have…
Read MoreBranding Helps Reach Your Target Market
In a previous article on branding, I concluded with the comment that for branding to be effective, it has to include – even feature – the concept of “What’s In It For Me?” (WIFM) for the people you are trying to reach. This is even more important now with competing interests creating “noise” that interferes…
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