Help Your CEO Become a Successful Fundraiser

Savvy fundraising professionals realize that for their organization to be successful in garnering funds, leadership must come from the top. It is also true that financial development is but one facet of a CEO’s overall performance profile. A beginning point in helping the CEO become a successful fundraiser is to understand what priority the board…

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How to Write a Great Apology Letter

Maybe you send a donor an acknowledgement letter for a gift in memory of his son—who happens to be alive and well. Or you mistakenly drop a longtime patron from the invitation list for a gala event. You might send a donor a thank-you letter for a $50 gift, but she gave $50,000. How do…

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Major Gift Solicitation

As fundraising professionals, we all want to get the biggest gifts for our client organizations. We want a major gift from every potential donor. The only way to accomplish major gift solicitation is by working daily to improve our listening and speaking skills and by practicing for each approach. Training and Preparation Solicitor training is…

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Major Gift Fundraising with Fraternity Alumni

What really motivates donors? The Omega chapter of Alpha Beta Theta is clearly worthy of support, but brothers won’t give simply because the Fraternity is worthy, they will give because of their own needs. For every donor, there are personal rewards associated with making a gift. Your job is to help the potential donor explore…

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Hands on Means Hands Down (Victory, That Is!)

It has become increasingly clear to me with each capital campaign I am involved with, that the single most important determining factor in the magnitude of success is the level and intensity of involvement by principals of the organization—both professional staff and volunteers. That is, I find a direct correlation between the level of success…

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Go for the Gold: Ask for What You Want

The old adage “go for the gold” is particularly appropriate now, as the world gears up for the next Olympics. Athletes from all over the world are training for their opportunity to go for the gold and show that they are the best. For many of them, it will be their only Olympiad; their only…

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