6 Signs Your Non Profit Needs a New Website
Are you getting that sinking feeling that your nonprofit’s website isn’t helping your mission as much as it could? Having an effective website is an important step to achieving your goals. Look for these six signs that your nonprofit needs a new website, and find tools and tips to better assess how your current site…
Read MorePreparing for a Campaign Feasibility and Planning Study 2nd Edition
With each year, more and more non-profit organizations are preparing to enter into capital campaigns to construct or update facilities, build endowments, supplement operations and pursue other worthy financial goals. The more successful of these organizations will hire consulting firms to conduct Campaign Feasibility and Planning Studies. Identifying the best possible consulting firm for your…
Read More6 Parts of an Effective Fundraising Offer
In his video, Jeff Brooks from TrueSense Marketing, explores the 40/40/20 rule of direct marketing and its role in fundraising. The 40/40/20 rule suggests that 40% of the success of a direct marketing campaign comes from the quality of your list, 40% from your request and 20% from the creative. The video touches on all…
Read MoreEighteen Lessons on Leadership
Every one of us has leadership roles to assume. Wherever we are leaders, the position, by its very name, demands we provide the best influence possible for others. But how do we learn to be a leader? General Colin Powell has written eloquently on his view of leadership in “A Leadership Primer.” While his views…
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