Professional Fundraising
Pledge Redemption – The Final Step to a Successful Capital Campaign
Whew! The campaign is finally over! We surpassed our goal in pledges and all we have to do now is sit back, watch the money come flowing in and plan the groundbreaking, right? Wrong.
Read MoreStrategic Planning – Where Do We Begin?
Strategic planning is a time-honored management tool that is becoming widely accepted among nonprofit boards and executives. Strategic planning emphasizes an organization’s preparedness for an ever-changing environment while looking at specific issues that address the overall direction and mission. When nonprofits plan responsibly they are far more likely to capture opportunities to expand their resources,…
Read MoreOptimizing Your Capital Campaign Goal
As fundraisers, setting goals is what we do. However, it can be difficult to set measurable goals for staff and volunteers in the hopes of motivating them. The most obvious application is an overall campaign goal. I have seen too many campaigns where I was told the goal was to raise “as much as we possibly…
Read MoreThe Case for Support
Capital Campaign Plan: A Road Map to Success
Every successful campaign begins with a plan. The capital campaign plan is a detailed set of procedural guidelines for campaign leaders and volunteers. Read on to learn some key fundraising elements and techniques to include in your own capital campaign plan. Fundraising Plan Techniques There are many vital techniques at work within a good fundraising…
Read MoreThe Campaign is Over – Where Do We Go from Here?
That is a good question, but it is not the only one to be answered – or asked. The first question to consider is, “When is the campaign over?” For the key volunteers and the campaign executive committee, the urgent and pressing work of the campaign consists of the active solicitation of donors: actual asking…
Read MoreChoosing the Best Capital Campaign Volunteers
Successful capital campaigns are propelled by a cadre of generous, motivated campaign volunteers willing to ask others for financial support. No matter the size of the capital campaign or the type of charity, successful campaign volunteers share some key qualifications. Read on to learn the characteristics of the best campaign volunteers, as well as where…
Read MoreYour Capital Campaign Timeline
Many people believe that all the stars have to be aligned just right to conduct a successful capital campaign. People have different perceptions about capital campaigns. Some view them as a mysterious process or with fear and trepidation, rather than with genuine enthusiasm and excitement for a new opportunity. Keep reading to learn more about…
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