Boosting Your Campaign’s Annual Support

Have you recently found yourself in charge of running or developing your organization’s annual fund campaign? Are you looking at ways to bolster your annual support? Do you ever wonder if your organization is pursuing the most effective path to raising annual support? No matter which stage or circumstance you find yourself in, taking a…

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An Ounce of Prevention Is Worth a Pound of Cure

I work with many of non-profit organizations, and one thing I cannot help but fret is the lack of proper training and understanding in how to use computers and technology. Since so many non-profit organizations are terribly small, they usually have very tightly limited budgets. Unfortunately, this causes them to be “penny wise and pound…

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Buying Locally Doesn’t Always Pay

Development directors for non-profit organizations are often laden with the responsibility to determine how to raise greater and greater amounts of money to help balance their organizations’ ever-growing budget. The most popular and traditional means employed is to increase the goal of the annual appeal. For a number of reasons—the economy, reduced governmental funding, weak…

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Building on Common Ground

There are an infinite variety of not-for-profit organizations in the world. Every cause imaginable has seen a charity or foundation created by its advocates. As I talk to representatives from a wide slice of these groups, I am struck by the fact that their needs and goals are far more similar than dissimilar. Successful fund…

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Building an Annual Campaign

This is the second article in a two-part series on starting and building annual giving programs. Many of the methods used for annual giving are the same as those used for major gift solicitations, just on a different scale. Development is all about building friendships.

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