Posts Tagged ‘capital campaigns’
Garnering Major Gifts
It’s very common to find that more than 75% of all funds raised in a capital campaign come from major gifts, or contributions of $25,000 and above. A steadfast focus on major gifts is the hallmark of a successful capital campaign, and a strategy that yields rich dividends far beyond the campaign’s life. The Pareto…
Read MoreThe Difference Between Non Profit Development Officers and Outside Fundraising Counsel?
Each one of us has a story to tell, especially when it comes to why we become development professionals. I had hired an incredible campaign director who wrote an interesting story of how he first got into the fundraising business, and the impact it made on his career as a development officer, and later as a…
Read MoreFriends Soliciting Friends – Is Close Ever too Close?
When it comes to soliciting friends or family for gifts, is close ever too close? It is a regretful, but well established observation that we tend to underestimate those people to whom we are the closest. We are more keenly aware of their strengths (publicly exhibited) and their weakness (often hidden). We know more of…
Read MoreFostering Workplace Philanthropy
Surveys show that nonprofit organizations that are successful at fundraising fully embrace the value of philanthropy. They include it as part of their organizational culture. They understand it to mean more than simply “raising money.” They consider their volunteers to be part of the mechanism needed to fundraise, and they also view their employees in…
Read MoreThe Forensics of Fundraising: Study, Research, and Analysis
My youngest daughter is a big fan of crime scene investigation shows. She tries to solve the mystery before the solution is revealed at the end of the show. While watching television with her one night, it occurred to me that fundraising was a lot like crime scene investigations, except, of course, for the corpses…
Read MoreFinding Major Gift Prospects
Everyone knows someone who is capable of making a major gift. I can’t tell you how often I’ve heard trustees and volunteers tell me they don’t know anyone capable of a gift of $25,000 or more. Images are conjured up of mansions, exotic sports cars, and lavish lifestyles. “I don’t run in those circles,” they…
Read MoreFielding Solicitors for a Campaign Team
Introduction Just as sports teams are built around the players’ abilities and strengths, so too are campaign teams. And when a team needs a particular skill or asset, the coaches can either try to develop it among their current players or, more likely, recruit or draft for that ability. The four fundamentals of a campaign…
Read MoreBecause You Can
Success is relative, but perfection is precise! What for one organization or person would be an extraordinary performance, for another is disappointing. It’s all relative to the standard with which something is compared. Years ago, I participated in a panel discussion during a board retreat for a very well respected regional arts festival. They were…
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