Major Gifts
Boosting Your Campaign’s Annual Support
Have you recently found yourself in charge of running or developing your organization’s annual fund campaign? Are you looking at ways to bolster your annual support? Do you ever wonder if your organization is pursuing the most effective path to raising annual support? No matter which stage or circumstance you find yourself in, taking a…
Read MoreSuccessful Solicitation: Prepare and Follow-Up
In the fundraising profession, we are constantly learning from each other. In fact, sometimes we learn as much from projects that do not exceed our expectations as those that do. When meeting with clients and potential clients, I often point out that fundraising is not rocket science. Anyone can ask a prospect for money. What…
Read MoreYour Capital Campaign Timeline
Many people believe that all the stars have to be aligned just right to conduct a successful capital campaign. People have different perceptions about capital campaigns. Some view them as a mysterious process or with fear and trepidation, rather than with genuine enthusiasm and excitement for a new opportunity. Keep reading to learn more about…
Read MoreMajor Giving for Arts & Culture
Cultural enrichment is important for every community. Larger cities have many nonprofits that serve to grow the interest in arts and culture: art museums, botanical gardens, community parks, chorales, symphonies, operas, historical museums, zoos and other cultural enrichment organizations. The question then becomes, what financial support do these organizations have, since many could be competing…
Read MoreSuccessful Gift Solicitation in a Capital Campaign
The key to effective major gift solicitation is preparation, preparation, and preparation.
Read MoreAnalyze Before Every Major Solicitation
As Socrates once famously said, “The unexamined life is not worth living.” Discipline and introspective examination were among the greatest virtues for the ancient Greek philosophers. Those concepts are just as critical for a productive life today, particularly in fundraising. Before every major solicitation, I sit with the volunteers and staff members who will be…
Read MoreDeferring a Gift
Asking for a major gift is only half of the equation.
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